New Good Luck Rice Limited – Kenya
About the Company
Established: 2024
Location: Mombasa, Kenya
Category: East Africa Operations – Rice Distribution & Trade
New Good Luck Rice Limited – Kenya was established in 2024 to strengthen Nawani Group’s physical presence in East Africa. Situated in the key port city of Mombasa, this entity serves as a hub for rice import, packaging, local distribution, and regional trade across Kenya and neighboring African nations.
This expansion marks a major step in Nawani Group’s global strategy to deliver quality agro-products directly to emerging markets.
Core Operations:
- Bulk and packaged rice imports
- Local distribution to wholesalers, retailers, and institutions
- African market research and demand analysis
- Liaison with Nawani Group mills in Pakistan
Regional Value:
- Strategic access to East African trade corridors
- Builds food security partnerships in the region
- Enhances Nawani’s export reliability and delivery timelines
- Provides jobs and builds local capacity
Our Vision
“To become a trusted and accessible supplier of premium Pakistani rice in East Africa — ensuring consistent quality, fair pricing, and sustainable growth.”
Our Export Destinations
We export top-grade rice and agro products to key global markets, known for strict quality expectations:
Saudi Arabia
United Arab Emirates
Niger
Kenya
Madagascar
- Export-ready packaging
- Global-standard processing and milling
- Full documentation and phytosanitary certification
Our Import Sources
To ensure consistent supply of pulses and food grains, Nawani Group imports high-quality raw materials from trusted agricultural economies:
Australia
Singapore
Turkey
United Kingdom
Switzerland
United Arab Emirates
- Pulses: Lentils, Chickpeas, Cowpeas
- Inspected and processed at our certified mills
- Compliant with SPS (Sanitary and Phytosanitary) standards